Get Ready with Me for my morning walk in a drizzly, grey yet glorious fresh morning in Sydney…. Using some of my favourite ProAge friendly products currently on high-rotation in my morning routine while working interstate. You know the drill comment SYDNEY AM for the product recommendations and links. Get out there and be the most amazing version of you today. Love you Amanda x Ps very cool, colourful bathroom courtesy of @25hours-hotels Sydney . . . . #agelessbeauty #skincareover50 #morningskincareroutine #morningskincare #skincareover40

#ad My test for a wellness habit these days? Will I realistically keep doing it? AgeMate Daily Longevity Blend takes about a minute to add to my morning routine, one scoop in water, and is designed to support healthy energy and healthy aging. No overthinking required. And that works rather well for me. Always read the label. Use only as directed. Your Beauty Bestie Amanda x #ad #agemate #healthyageing #dailyhabits #over50wellness

I’m much more interested in looking after the woman I’m becoming. For me, healthy aging is about the everyday things I can do consistently to support my energy, vitality and general wellbeing. AgeMate Daily Longevity Blend is one of those things, one simple scoop as part of my morning routine. Here’s to feeling good about getting older. Always read the label. Use only as directed. Your Beauty Bestie Amanda x #ad #agemate #healthyageing #proageing #womenover50

📣 Makeup Workshops for women 40+ are coming soon. Tell me in the comments, would you like to attend, and where are you located? 👉 Make sure you’re on my mailing list for more updates. https://shop.amandaramsay.com.au/pages/subscribe Your Beauty Bestie Amanda x #makeupover40 #makeupover50 #makeupover60 #matureskinmakeup #proagebeauty

Stevie's hairdresser told her, straight up, her foundation was making her look older and paler than she actually is. Ouch. But also... kind of a relief? Because deep down, most of us already know when something's off. Our skin changes with perimenopause, but so many of us are still doing our makeup exactly the way we did ten years ago. Sound familiar? If your foundation's sitting weird, your concealer's creasing by lunchtime, or you just feel like you've lost the plot with your makeup bag lately, it's not you. Nobody ever really taught you how to do this for the skin you have now. 👉 Sure, you can hunt the internet and piece together tips — but what if you could find everything in one place? And be guided step by step how to not only update and improve your makeup, skincare and beauty skills, but also know which products will work for you, and be supported by a community of over 400+ women … and me!? ⭐️⭐️⭐️⭐️⭐️ That's The Makeup Course for women over 40. https://shop.amandaramsay.com.au/products/ageless-beauty-course Tell me in the comments, has this or something similar, happened to you too? Know someone who needs to hear this? Send it her way 💛 Your Beauty Bestie Amanda x #MakeupOver40 #PerimenopauseMakeup #MakeupForMatureSkin #WomenOver40 #AgelessBeauty

I just turned 54. Here's 54 things I wish I'd known at 44 😅 A rollercoaster year, brutal at times, spectacular at others. 54 things I know now 👇 1. Skin first, always 2. Cream blush beats powder after 40 3. SPF every day 4. Brows frame everything 5. Less powder, more glow 6. Tightline instead of the thick flick 7. Curl your lashes 8. Divorce is rough, freedom is worth it 9. Lip liner fixes what gravity took 10. Your neck needs skincare too 11. Know your undertone 12. Match foundation on your chest 13. Shimmer on high points only 14. Hydrated skin beats any filter 15. Drink the water 16. Sleep is the best skincare 17. Replace mascara every 3 months 18. Clean your brushes. I'm watching you 19. A pink lip lifts your whole face 20. Bronzer warms, contour sculpts 21. Setting spray over powder 22. Good light at your mirror 23. Hands age too. Moisturise them 24. Gloss loves us 25. Ageless = feeling like you 26. You're not invisible after 40 27. You can start again at any age 28. Heartbreak mends 29. Hard chapters do end 30. Friends are chosen family 31. Belly laughs are medicine 32. Cry, then fix your mascara 33. Say yes to the trip 34. Say no without explaining 35. Take the photo of your kids 36. Get in the photo too 37. Boundaries are self-care 38. Comparison is a thief 39. Nobody's looking as hard as you think 40. Wear the dress now 41. wear the good perfume 42. Your worth isn't your relationship status 43. Rest isn't lazy 44. Talk about menopause 45. Be kind to your body 46. Community over competition 47. Never stop learning 48. Dogs make everything better 49. Invest in yourself first 50. Confidence is a practice 51. Talk to yourself like your bestie would 52. Celebrate small wins loudly 53. Ageing is a privilege 54. The best is still ahead What would you add? 💋

🔔 Hey Bestie… she’s coming! The Limited-Edition Spring Mystery Beauty Box is almost here and our email subscribers will get first dibs. Our last Mystery Beauty Box sold out within days, so if you don’t want to miss this one, make sure you’re on the mailing list. Inside you’ll find ✨ 6 full-size beauty products ✨ 3 makeup, 2 skincare + 1 haircare ✨ Handpicked for women 40+ ✨ Tried, tested and much loved by me, for you ✨ No random fillers. No skimpy samples. Worth $307. Yours for just $99. That’s a saving of $208! 🎉 One happy Bestie described receiving hers as “my 2026 version of the Tiffany blue box, just a little more affordable!” 😂💕 Once they’re gone… they’re goneski. 🏃‍♀️ Join the mailing list now via the link below or comment MYSTERY and I’ll send you the link to be the first to know when the Spring Mystery Beauty Box drops. https://shop.amandaramsay.com.au/pages/subscribe Your Beauty Bestie Amanda x

Just out here dancing awkwardly to get your attention 😅🤣 … my Spring Edit Limited Edition Mystery Box is landing on Wednesday. $308 value for just $99. You don’t want to miss this. Join my mailing list now. Subscribers always get first dibs. The last one sold out in a couple days. ⭐️⭐️⭐️⭐️ “What a great box of goodies, I could use straight away. Great products. Will be buying the next mystery box xx”, Ashley ⭐️⭐️⭐️⭐️⭐️ “Perfect selection of skin enhancing treats! I love buying the Mystery Box because Amanda thoughtfully curates the selection with items you’ll actually use. I’ve already enjoyed using 4 of these gems and my skin and makeup is benefiting. Thanks x”, Karen Comment MYSTERY for the link to join now. Your Beauty Bestie Amanda x

Read that again. You’ll never know most of the ways you’ve touched someone’s life. Inspiration @lewishowes Which one stuck with you the most? Tell me below 👇 Your Beauty Bestie Amanda x . . . . #kindness #inspiration #mentalhealth #bekindtoothers #greatness

August, you were rather large. (No wonder I need a lay down) Grateful. Blessed. Full of love Joy Connection Rebuilding Partnership Opportunity Optimism Friendship And a whole lotta work with amazing clients. No we enter Birthday Month 🌸Spring is Springing💃 I hope September feels like someone turned up the lights even higher baby! Let’s do this Besties I’ve got you Your Beauty Bestie Amanda x

The Soft Glam Makeup Look for women aged 40, 50, 60, 70 and beyond. You should be sent a full product listing, with clickable links, via email. Please check your Junk/SPAM if it hasn't reached you, and reach out to shop@amandaramsay.com.au There is a Soft Glam Essentials Kit to get you started https://shop.amandaramsay.com.au/products/soft-glam-makeup-look-essentials You'll find all the products in my online store https://shop.amandaramsay.com.au/ And don't forget to share your attempts at Soft Glam with me, I love to see your gorgeous faces! Enjoy this lesson, and like to learn more looks? You can purchase any of the Live Lessons using the link here https://shop.amandaramsay.com.au/collections/live-makeup-lessons Love this and want more? I encourage you to do The Makeup Course for women over 40, Ageless Beauty. It's your step by step makeup 101 for mature skin, that will take you from skin prep and makeup confusion to confidence. You'll walk into any beauty retailer with the knowledge and the know-how to shop with confidence too.

What if the best beauty secret isn't makeup at all? We're talking skin, self-care and the real secrets behind feeling beautiful with the OG makeup artist, Amanda Ramsay. ₴ S4 Amanda Ramsay — The OG Makeup Artist: Skin Deep, Self Care & Beauty Secrets @Overthebackfencepodcast with Di & Nicola. Real tips. Clever tools. Beauty from the inside out. And something for everyone. Listen + watch now on all platforms, including YouTube. Enjoy Besties! Amanda x

A little reintroduction for anyone who’s new around here 👋🏼 I’m Amanda. Makeup artist, educator, beauty lover, woman in my 50s… and Founder of Amanda Ramsay Makeup. After more than 23 years working with women, I kept hearing the same thing: “The makeup I used to wear doesn’t work anymore… and I don’t know what to buy.” So I built the kind of beauty shop I wanted to exist. A tightly curated online edit specifically for women 40+, where you don’t have to wade through 47 foundations, 83 serums and a sea of products that just aren’t made with you in mind. Everything in my shop has to earn its place. It needs to perform, work beautifully on changing skin and make getting ready feel easier, not more confusing. But the why behind all of this goes much deeper than makeup. After one of my masterclasses, a woman said to me “What you do for us is so much more than makeup. You make women feel something special. You reignite the flame within.” And that has stayed with me ever since. Because this is not really about looking younger. It’s about helping women feel like themselves again, full of life, worthy, connected and excited about this next chapter. And somewhere along the way, it’s grown into a beautiful community of women doing exactly that together. So if you’re navigating beauty, makeup and midlife in your 40s, 50s, 60s and beyond, you’re in the right place. Follow + subscribe for simple makeup tips, brilliant products, a little midlife magic and a community that gets it. 💋 Your Beauty Bestie, Amanda x Ps And if you’re thinking, “Yep, these are my people”, come join us properly. 💋 Subscribe to my emails for makeup help, first dibs on new finds and offers, masterclasses, and all the good stuff I don’t always share on socials. 👉 Comment I WANT IN for the link

The Beachy Bombshell Makeup Look for women aged 40, 50, 60, 70 and beyond. You should be sent a full product listing, with clickable links, via email. Please check your Junk/SPAM. If it hasn't reached you, and reach out to shop@amandaramsay.com.au There is a Beachy Bombshell Kit to get you started https://shop.amandaramsay.com.au/collections/beachy-bombshell-look-collection You'll find all the products in my online store https://shop.amandaramsay.com.au/ And don't forget to share your attempts at Beachy Bombshell with me, I love to see your gorgeous faces! Enjoy this lesson, and like to learn more looks? You can purchase any of the Live Lessons using the link here https://shop.amandaramsay.com.au/collections/live-makeup-lessons Love this and want more? I encourage you to do The Makeup Course for women over 40, Ageless Beauty. It's your step by step makeup 101 for mature skin, that will take you from skin prep and makeup confusion to confidence. You'll walk into any beauty retailer with the knowledge and the know-how to shop with confidence too.

You might not be heading onto live TV 😆 but you probably do want your makeup to still look fabulous at 4pm. Whether it’s a long workday, lunch that turns into drinks, a wedding, an event, or simply one of those days when you leave the house at 7am and don’t stop… the goal is the same: Fresh, flattering makeup that actually stays put, without piling more and more on. For this look I used a few clever staying-power tricks: ✔️ Grippy primer ✔️ Budge-proof eyes ✔️ Lip stain underneath ✔️ Setting spray to lock it all in Want the exact products I used? Comment TV and I’ll send you the direct links. And Girlfriend, 🔖 SAVE this for your next big day, ♥️ LIKE if you want more practical makeup tips, and 😘 FOLLOW for makeup that actually works for women 40+. 💋 Your Ageless Beauty Bestie Amanda x Ps seize the day my loves, go be amazing!

The Secret to Makeup That Glows - Part 2. Scroll back for part 1 (all about the prep!) Want the exact products I used? 👇 Comment GLOWS and I’ll send you the links to everything, you’ll find it all in my online shop, the home of beauty for women over 40. And beauties… don’t just watch me and disappear 😂 ❤️ LIKE this if it was helpful, it tells Instagram you want more makeup + beauty advice for women 40+ ➕ FOLLOW so you don’t lose me in the scroll 🔔 SUBSCRIBE to my mailing list if you want to make sure my tips actually land in your inbox. I’m here to help you navigate changing skin, changing makeup and all the fun that comes with it, so you can feel fresh, fabulous and the most amazing version of YOU everyday. Your Beauty Bestie Amanda x